Product Updates

Compass - Incentives

Compass now surfaces discounts to buyers that are made available either through Marketplace or by the seller themselves

• Buyers get visibility on marketplace discounts that they are eligible for like MPOPPs by AWS
• Buyers get access to discounts run by sellers on Flywl
• Buyers see the complete application cycle of the discount through the FPO journey
• Buyers get a view of total savings on every transaction made possible with incentives and other drawdown benefits only by transacting through Compass.

Beacon -Incentives V1

Sellers get a self-serve way to run discount campaigns instead of figuring out ways to run offers on marketplaces. Beacon ships two incentive types and a full publish-to-analytics loop.

• Two models of incentive creation enabled: Credit-back type incentives use seller-defined TCV-based credit slabs (e.g. 5% under $1M, 3% up to $10M, 2% above); custom offers for incentive models that don’t fit the credit model.
• Sellers can create banner campaigns for their incentives that can be run on Compass and will encourage conversions.
• Sellers upload a CSV of up to 5,000 target accounts, with automatic validation, dedup, and matching against existing Flywl accounts.
• A conflict check blocks publishing two overlapping incentives on the same product and channel, with three one-click resolution paths.
• Success is tracked against metrics like publish conversion and transaction lift on incentivised listings.

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