A deterministic, collision-free ID for every software product.

FUID normalizes messy vendor and product names, resolves look-alikes and issues one immutable verified id that every AWS, Azure, GCP and direct listing points back to.

Claim your FUID on Beacon

4 key steps from name to issued ID.

  • Seller profile · Oslo, Norway

    Kestrel Forge

    Unclaimed
    Vendor code····
    FUID-KSF2-ANVL3C-HAnvil CI
    FUID-KSF2-EMBR8L-PEmber Logs
    Minted once, never reissued0 products
    STEP 1Vendor codeMinted once when the vendor is claimed. Reused by every product.→ KSF2

  • Harbor Metrics · Saltmarsh Digital

    Product code

    Encoding
    NameHarbor Metrics
    Normalizedharbormetrics
    Product code······FUID-SMD7-HARB5M-V
    Reads back to the name
    STEP 2Product codeEncoded from the product name, so the ID stays recognizable.harbormetrics → HARB5M

  • FUID registry

    Collision check

    Checking
    FUID-DRW8-QUIL4SQuillstack · Driftwood Analytics
    FUID-DRW3-QUIL9TQuilltrace · Driftwood Data
    LookupFUID-DRW3-QUIL4Sexists?···
    The full registry0 of 2 nearest clear
    STEP 3Collision checkChecked against the full registry. A clash is resolved before issue.exists? no → continue

  • Cadence Vault · Larkspur Labs

    Checksum and assign

    Draft
    Code so farFUID-LKS6-CADN2V
    Check character?
    FUID-LKS6-CADN2V-·Issued
    Locked from this point on1 check character
    STEP 4Checksum and assignCheck character appended. The ID is locked from this point on.

Lifecycle and governance of FUID

  1. 01Draft

    Draft

    Editable in Beacon. Nothing is public until you submit.

    Beacon · Tamarind Cloud

    Fieldnote

    Draft
    VendorTamarind Cloud
    Product nameFieldnote
    CategoryProductivity · SaaS
    Not public yetSubmit
    Editable until you submitPrivate

  2. 02Submitted

    Submitted

    Sent for review with the dedup result attached.

    Beacon · Ironbark Systems

    Gatekeep IAM

    Draft
    Dedup checkNearest entries
    Gatekeeper · Ironwood Security
    Gatewatch · Ironbark Systems
    Dedup result0 duplicatesAttached
    Dedup result attachedNot sent

  3. 03In review

    In review

    New vendors and products are approved by Flywl.

    Beacon · Copperline Software

    Relay Desk

    In review
    Copperline SoftwareNew vendor · Lisbon, PortugalPending
    Relay DeskNew productPending
    0 duplicatesDedup resultPending
    Reviewed by Flywl0 of 3 approved

  4. 04Live

    Live

    Synced back to Beacon. Listings attach and resolve.

    Beacon · Bluefin Labs

    Shoreline Monitor

    Approved
    FUID-BLF5-SHOR2M-KSynced
    AWS logoAWSWaiting
    Azure logoAzureWaiting
    Google Cloud logoGoogleWaiting
    DirectWaiting
    Synced back to Beacon0 of 4 resolved

  5. 05Expired

    Expired

    Deleted products retire their ID. It is never reassigned.

    Beacon · Marigold Works

    Tally v1

    Live
    FUIDFUID-MGW2-TALLV1-D
    ProductDeleted in Beacon
    IDRetired
    ReassignBlocked
    Retired IDs stay retiredNever reassigned

Clean identity data shows up on the revenue line.

A product that resolves correctly everywhere gets found, gets bought and gets renewed without anyone reconciling it by hand.

  • Compass · Juniper Freight

    Software inventory

    Resolving
    AWS logosieve-etl-entAWS bill
    AGD Sieve Ent. 2026Order form
    Sieve ETLAshgrove DataRequest
    Matched by FUID—
    PIPELINEInventory matches become purchase requestsWhen a buyer's software inventory on Compass resolves to your FUID, you're a matched vendor — as few as two clicks from a purchase request.

  • FUID-VNK9-KITE6O-B

    Aliases

    0 of 4 matched
    AWS logoKite Observability (SaaS)—
    Azure logoVantage Kite — Observability Suite—
    Google Cloud logoKite by Vantage—
    VK Kite Obs. 2026—
    sku-mapping.xlsxKept by hand
    Matched automaticallyManual mapping
    OPERATIONSRetire the SKU mapping spreadsheetAliases and automated matching replace the manual cross-referencing alliances and ops teams do across marketplaces today.

  • Beacon · Oct 1 – Dec 31

    8% credit-back on 2-year terms

    Targeted byFUID-PNC5-LUMN7C-W
    Halden FoodsRuns Lumen
    Corvo LogisticsRuns Lumen
    Sorrel BankRuns Lumen
    Ouro HealthRuns Lumen
    Accounts that run it0 of 4 surfaced
    GO-TO-MARKETOffers reach the right buyersBeacon incentives target your product by FUID, so credit-back and custom offers surface to the buyers who actually run your software.

  • Calder Retail · contract

    Canvasly

    Attributed
    Google Cloud logoGoogle Cloud listingFernwood Canvasly
    FUIDFUID-FWS3-CANV2S-J
    RenewsJan 12
    Annual spend$312,000
    Tied to the IDFernwood Studio
    RETENTIONFewer renewals lost to mismatched recordsContracts tied to a stable ID don't drift when a listing is renamed, so renewal dates and spend stay attributed to you.

Everything in FUID.

One Flywl ID for every product, on every marketplace.

  • Cross-cloud matchingListings on every marketplace resolved to one product.
  • Duplicate detectionStale and duplicate listings found automatically.
  • Version historyEvery change to a product's listings, recorded.
  • Marketplace coverageWhich plans exist on which cloud, at a glance.
  • Comparable pricingPlans normalized so they compare like for like.
  • AddressableReference any product by FUID through the API.
Flywl platform

Put your catalog on a single source of truth.

Claim your FUID